Rwanda partners with Premier League football club Arsenal

Rwanda partners with Premier League football club Arsenal

The three-year deal will also see ‘Visit Rwanda’ become Arsenal’s official Tourism Partner.

The Rwanda Development Board, through its subsidiary, the Rwandan Convention Bureau, has become Arsenal’s first official sleeve partner as part of the country’s drive to become a leading global tourist destination.

Rwanda Development

@RDBrwanda

Rwanda unveils three-year partnership with Arsenal to increase tourism, investment and football developmenthttp://rdb.rw/rwanda-unveils-three-year-partnership-with-arsenal-to-increase-tourism-investment-and-football-development/ 

The three-year deal will also see ‘Visit Rwanda’ become Arsenal’s official Tourism Partner. The ‘Visit Rwanda’ logo will feature on the left sleeve of all teams next season. The new kit for season 2018/19 was unveiled on Tuesday (May 22).

Rwanda is one of the fastest growing economies in Africa with a booming tourism sector that has seen the number of visitors double in the last decade. The country’s National Parks are attracting a record number of tourists due to growing numbers of wildlife including black Rhinos, lions, zebra, chimpanzees and the famous mountain gorillas. Rwanda is also attracting new hotels and lodges across the country, making it easier to experience longer, unique and memorable vacations.

Rwanda Development Board Chief Executive Officer, Clare Akamanzi said: “We’re thrilled to be partnering with Arsenal and showcasing the vibrancy and beauty of our country.  Rwanda is a country pulsing with energy, creativity and innovation.

“Visit Rwanda and discover why we are the second fastest growing economy in Africa.  Investors in Rwanda are able to register their businesses in only six hours and prepare to enjoy the opportunities accrued from the free trade agreements that we’ve signed with over 50 countries.

“Renowned for our incredible and unique Mountain Gorilla tracking experience, tourists can also enjoy a variety of water sports, cycling, hiking, bird watching to list a few of the touristic attractions available while in Rwanda.”

Rwanda is ranked as the second easiest place to do business in Africa by the World Bank and has been awarded for its leadership in tourism and economic competitiveness by the World Travel and Tourism Council (WTTC) and the World Economic Forum respectively.

Arsenal’s Chief Commercial Officer, Vinai Venkatesham, said: “This is an exciting partnership which will see us support Rwanda’s ambition to build their tourism industry. The country has been transformed in recent years and Arsenal’s huge following will bring Rwanda into people’s minds in a new and dynamic way.

The Arsenal shirt is seen 35 million times a day globally and we are one of the most viewed teams around the world. We look forward to working with the ‘Visit Rwanda’ team to further establish the country as a leading tourist destination.”

Arsenal players from the men’s and women’s teams will visit Rwanda and club coaches will host coaching camps to support the development of the game for boys and girls in the Country.

‘Visit Rwanda’ will gain global exposure through branding on matchday LED boards at Emirates Stadium, all the interview backdrops and a broad range of other marketing rights.

By The Rwanda Development Board

Source : CNBC Africa

Please follow and like us:

Related posts

Vineyard Worship UK & Ireland Release ‘Legacy – Live From Ireland

Vineyard Worship UK & Ireland Release 'Legacy - Live From Ireland


Vineyard Worship UK & Ireland Release 'Legacy - Live From Ireland

Vineyard Worship UK & Ireland Release 'Legacy - Live From Ireland'    Find out more at: vineyardchurches.org.uk/worship 'Legacy - Live From Ireland' is a powerful new live EP from Vineyard Worship UK & Ireland, that was captured at the inaugural gathering of Irish...

Juventus share price makes huge jump after Ronaldo’s Champions League heroics

Juventus share price makes huge jump after Ronaldo's Champions League heroics


Juventus share price makes huge jump after Ronaldo's Champions League heroics

Juve celebrate Ronaldo's third goal (Image: Getty Images)   Ronaldo’s latest Champions League heroics led to a huge rise in Juventus' share price when the markets opened on Wednesday morning. The Bianconeri were staring at a last 16 exit at the hands of Atletico Madrid ahead of...

Ghana’s 62nd Independence: The 2019 Future of Ghana Top 30 U30

Ghana’s 62nd Independence: The 2019 Future of Ghana Top 30 U30


Ghana’s 62nd Independence: The 2019 Future of Ghana Top 30 U30

The Top 30 U30… On 6 March 2019 Ghana celebrated 62 years of Independence. The occasion was to be marked by a celebration service in Tamale, Ghana. The first time the service has taken place outside of the Capital Accra. At the same time Future of Ghana Ltd announced its top 30 U30 cohorts...

Leave a comment